The Cart Abandonment Challenge
In the fast-paced world of e-commerce, customer attention spans are short and competition is intense. One of the biggest challenges online stores face is cart abandonment—when customers add products to their cart but leave the website without completing the purchase. In fact, nearly 70% of shopping carts are abandoned, resulting in significant revenue loss for online businesses.
This isn’t just a lost transaction — it’s a lost opportunity. Customers who abandon carts are often just one step away from buying. All they need is a reminder at the right time.
To solve this growing issue, Clanstech has developed the Abandoned Cart Recovery Plugin, a powerful, automated solution built specifically for nopCommerce stores. This plugin enables you to recover lost sales effortlessly and boost your conversion rates—without needing extra marketing or manual follow-up.
Once the plugin is installed, it begins tracking customer behavior on your nopCommerce store in real-time. If a customer adds products to their cart but exits the website without checking out, the plugin detects the abandoned cart.
Based on your configured settings, the plugin automatically sends follow-up emails to the customer. For example, if you’ve set a 24-hour delay, a reminder email is sent exactly 24 hours after the cart was abandoned.
These emails are fully customizable. You can include:
Your brand logo and message
Product images from the cart
Personalized text
A direct link back to the customer’s abandoned cart
This makes it easy for the customer to return and complete the purchase without confusion or frustration.
